Motoring mega-platform hailed best ‘one stop shop’ by industry leaders

According to the Caxton Local Media Group – a business with over 100 years of publishing experience in both magazines and community newspapers – Autodealer is a one-stop-shop for ‘all things cars’, offering an all encompassing, motoring product that covers print, online, and social media channels.

Its reach through the Zululand Observer and Caxton’s 120 other community newspapers means that there isn’t another motoring supplement that comes close to its localised print footprint.

Established over a decade ago, the Autodealer print supplement is a weekly staple within ZO and local Caxton newspapers across the country.

Autodealer advertisers reach the local papers’ massive combined readership, which makes up a large and geographically relevant segment of the population, reaching over 1.4 million homes.

Autodealer clients can rest assured of a totally brand safe environment.

Its absolute editorial independence and integrity gives readers content that is authoritative, objective, and has their best interests at heart.

This well-respected and widely read publication ensures that the right people are exposed to your brand.

Autodealer’s offering goes beyond print, providing online and social media services as well.

Despite its website being new, Autodealer is placed in the top largest online automotive websites in South Africa.

Having nearly 400 000 unique browsers and over two-million monthly page views, Autodealer is positioned to increase its market share in the new and used car listing segment locally – and the Zululand Observer is your conduit to these potential clients.

The Autodealer platform offers a total of 25 000 new and used vehicles for sale on a platform that facilitates ease of both selling and buying.

With over 96 000 Facebook followers, Autodealer also offers effective social media marketing for dealerships as part of a package.

Autodealer’s print, online, and social media offering gives clients an inclusive motoring solution that provides unrivalled, highly relevant reach.

Creating a respected supplement and a highly anticipated weekly read for the hundreds of thousands of local newspaper readers throughout the Caxton local distribution network form the basis of what has made Autodealer success.

For more information Contact Digital Sales Consultant Wannita Smith on online@zob.co.za or 035 7990500

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